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Online Data Warehouses

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Online data warehouses (ODWs) are centralized information systems and repositories which help businesses to gain insight and make better choices through business intelligence. They store data which has been gathered from various sources, including internal operational databases, customer-interface software like sales and marketing and other systems of external partners.

They serve as a single source of truth, storing data in a non-volatile database that is accessible to employees with authorization. A data warehouse supports online analytical processing (OLAP), which lets users perform multidimensional analysis of data quickly and efficiently. A typical warehouse could be many petabytes in size.

Data warehouse tools are software components that facilitate operations on a vast data set, like taking, reading and transferring. Examples of this include Xplenty, Amazon Redshift, Teradata, Informatica, and IBM Infosphere.

A data warehouse can assist businesses in making decisions quicker, by eliminating the need to rely on intuition or incomplete data, or inefficient and slow systems. It also allows decision-makers to make more informed choices by comparing different time periods. Data warehousing can be an invaluable tool for companies in any industry. It allows them to improve campaigns, decrease churn, and increase revenue.

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